In this presentation Didier will look at the business case of a digital showroom for the fashion industry. We will explore the technical challenges that come with the ever changing world of fashion, how digital showrooms are becoming increasingly important in this industry, and why NoSQL and Couchbase in particular help solve a large number of these challenges. After the high level overview of the architecture, we will look take a closer look at the different parts of the system and answer the following questions: How do you connect multiple relational databases efficiently? How do you partition data for specific showrooms? How does, data gathered from the client, flow back into the system?